Tagged: Advertising
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Dublin agency up for Cyber Lion award News
23.06.2010 Brando, a Dublin-based agency, has been shortlisted for a Cyber Lion award for the O2 Irish Rugby Sponsorship campaign ‘Be the Difference’ at the Cannes Lions International... -
Irish firms are investing in IT to boost their productivity News
24.06.2010 The merger of IT Focus with TeamDBA has resulted in 15 new technology jobs and a new ICT services player called Trilogy. Edel Creely is the company’s managing director.Categories: CIO, Cloud, Mergers & Acquisitions, Mobile, Mobility, Unified Communications, Virtualisation, New Media, Media, Marketing -
Mobile apps revenues to exceed US$30bn News
09.06.2010 The latest forecast on the mobile apps economy suggests that content subscriptions and in-app billing will drive the apps market to revenues of in excess of US$30bn by 2015.Tags: Advertising, Apps, -
Skype is planning to roll out advertising model News
11.05.2010 Skype CEO Josh Silverman says the innovative voice and video internet telephony giant is planning to offer third-party ads ‘mid-call’ in a move that could help drive...Categories: Comms, Video, Internet, Social Media, Web 2.0, Networking & Telecoms, Unified Communications, Marketing -
How the computer giants could become the new media moguls News
06.05.2010 Anyone who kept an eye on the spat last week between Apple CEO Steve Jobs and digital media software company Adobe would realise that a seismic shift is happening in the... -
Is Apple creating the hottest real estate in advertising? News
29.04.2010 Advertising on the new Apple iPad tablet computer and iPhone 4 devices may attract rates as high as US$1m and big brands that become first movers in the area may pay as much as...Tags: Apple, HP, Intel, Google, Advertising, Palm, Netbooks, Atom, Smartphones, iPad, Tablet Computers, -
Twitter hits 105m users – reveals @anywhere biz tool News
15.04.2010 Twitter now has in excess of 105m users and is adding 300,000 new users a day, the company said as it outlined new business initiatives. The company says it is now focusing on... -
Twitter almost ready to unveil new ad platform News
25.02.2010 The cyber grapevine has gone crazy with speculation that micro-blogging platform Twitter is about to embark on an advertising strategy and is testing a formal advertising platform. -
Google ‘hugely optimistic’ for web as Q4 ad sales defy gravity News
22.01.2010 Google revenues for the fourth quarter were up 17pc which CEO Eric Schmidt attributed to the resilience of the company’s business model and the pace of innovation coming out of... -
Mobile apps, World Cup and Xbox motion controllers to define media in 2010 News
12.01.2010 The last year of the first decade of the 21st century will be epoch-making in terms of the changes that it will herald across the media landscape, a new report suggests, with...Tags: Apple, Advertising, Nintendo, Xbox, Wii, PSP, Apps Store, Mobile Apps, Motion Controllers, IMF -
Google’s new homepage fades into focus News
03.12.2009 Search giant Google has been experimenting with the look of its homepage over the past few months and the latest incarnation allows additional functions other than search to...Categories: New Media -
Google takes on Microsoft Office via billboard News
04.08.2009 As Microsoft aims to erode Google’s search engine dominance through its Bing marketing campaign and last week’s Yahoo! deal, so too is Google taking aim at Microsoft's strong...Categories: New Media -
Microsoft and Yahoo! sign landmark deal News
29.07.2009 Yahoo! and Microsoft have announced their much anticipated agreement to work together on internet search and advertising, in a move to challenge Google’s dominance in this area. -
New homepage planned for Twitter, getting real about ads? News
28.07.2009 It is understood that social-networking big bird Twitter will this week unveil a new homepage that will emphasise search and Twitter trends. It may also be seen as a belated...Categories: New Media -
Spammers hack Twitter accounts to spread ads News
25.05.2009 Spammers have hacked into hundreds of users’ accounts on micro-blogging platform Twitter to spread advertising.Categories: Comms -
Yahoo! and Microsoft CEOs back in internet strategy talks News
13.04.2009 Yahoo! CEO Carol Bartz and Microsoft CEO Steve Ballmer are understood to be holding formal talks – but not about an acquisition. Rather, search ads and content deals are in the... -
Facebook’s Sandberg unveils ‘Stream’ advertising vision News
09.04.2009 While the vast majority of Facebook users polled say they don’t like the new Twitter-like format, the social-networking giant’s chief operating officer Sheryl Sandberg insists...Categories: Digital Life, New Media -
Future media moguls can now monetise their own TV and video content News
08.12.2008 A Limerick-headquartered technology firm that allows users to create their own TV channels has developed a new advertising programme that will turn these users into future media...Categories: New Media