Tagged: AdMob
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Yahoo! signs ‘non-exclusive’ ad deal with Google News
07.02.2013 Yahoo! has announced an advertising deal with Google that will see ads from the search giant appearing on some of Yahoo!’s websites. The deal comes just seven months after... -
Google reveals ability to target ads at specific devices and apps on 350m phones News
07.06.2012 Google has integrated mobile advertising engine AdMob into its AdWords ecosystem in a move that will give it the ability to drive advertising to 350m mobile devices around the...Categories: Wireless Communications, Mobility, Mobile, Media, Marketing, Internet, Digital Media, Digital Marketing, Digital Business -
Android OS device sales to surpass iPhone iOS by 2012 News
05.08.2010 Google’s Android operating system is tipped to prevail in a key battleground in the smartphone wireless wars with Apple, with Android’s share of the smartphone market forecast...Categories: Wireless Communications, Software, Phones, Operating Systems, Multimedia, Mobility, Mobile, Hardware, Apps Zone, Apps -
Murdoch takes a bet on the future of publishing News
15.06.2010 Watch out Apple CEO Steve Jobs, Rupert Murdoch’s News Corp is now in the digital news reader market having acquired Skiff, a Hearst-backed tech start-up, that helps distribute... -
Google’s AdMob anxious about exclusion from iPhone News
10.06.2010 Mobile advertising platform AdMob, which was recently acquired by Google, fears that a change in Apple’s policy this week could prevent it putting ads inside mobile apps. -
Mobile ads to take 11.7pc of digital ad spend News
24.11.2009 The total value of the global mobile-marketing and advertising market will grow from €1 billion in 2008 at a compound annual growth rate (CAGR) of 43pc to €8.7 billion in 2014. -
Google marches further into comms business with Gizmo5 deal News
13.11.2009 Just days after internet search and advertising giant Google acquired AdMob for US$750 million, it has emerged that the company is strengthening its Google Voice stable with the... -
Google acquires AdMob for US$750 million News
10.11.2009 Internet search and advertising giant Google last night nailed its colours firmly to the smart-phone advertising mast by revealing it has agreed to acquire ad display tech firm...