Technology consulting firm Accenture has wrapped up its acquisition of Fjord, a London-based global service design consultancy, for an undisclosed sum.
Fjord specialises in creating digital services and experiences for customers, such as new ways to shop, communicate, collaborate, and even manage their health across platforms, including mobile devices.
Under the deal, Accenture can expand the digital and marketing capabilities it offers its clients, as well as be better able to help chief marketing officers and digital leaders create customer experiences and bring them swiftly to market.
“In today’s environment of digital disruption and heightened consumer expectations, the battle is for consumer engagement, and Accenture and Fjord together will offer a deep blend of skills and expertise to help clients deliver innovative experiences that bridge marketing, commerce and service,” said Brian Whipple, global managing director of Accenture Interactive.
