IT networking solutions and cabling company Kedington has announced 20 new jobs at its online components supplies business, Kedington Direct.
Kedington Direct was founded in late 2011 and has grown at a rate of 25-30pc per annum since. The company attributes this growth to buyers’ drive to save time and money by buying online in a cost-cutting landscape.
Selling networking components and equipment in the Irish market via a new online shop and telephone support business, Kedington Direct now has about 200 regular buyer accounts.
Customers also have the option of calling into a Kedington Direct depot in Dublin, Cork or Limerick for assistance and deep technical expertise.
“This has been a very important differentiator of Kedington Direct over the competition from abroad,” said director John Joyce.
The 20 jobs created to support Kedington Direct’s growth are spread across the firm’s locations throughout Ireland and are a mix of sales, logistics and operational (warehouse) roles.
Kedington Direct grew from first-year turnover of €250,000 in 2012 to €2.5m in 2013.
“It is a great example of how a small Irish company can compete with and beat the large multinational technology importers through a combined approach of e-commerce best practice and core old-fashioned values of advice and expertise on the phone when required,” said group director Colm Lyons.
For 2015 and beyond, Lyons says the business is examining potential expansion into the UK and emerging markets that have recently gained EU membership.